12. Public Relations and Publicity Most of what you read, see, and hear in the media…
7. Qualified Lists The quality of your prospect list is the single most important influencing factor…
5. Word of Mouth Marketing This is the most powerful, persuasive marketing weapon available to any…
2. Effective Adverting – Advertising nothing should be less than salesmanship in print. It should do…
Direct Mail – An extremely flexible medium that gives you access to any number of otherwise…